Trump-linked Truth Social seeks SEC approval for two crypto ETFs

Yorkville America Equities Files for Two New Truth Social Crypto ETFs, Including Yield-Generating Cronos Fund

In a bold move that merges political branding with the fast-evolving world of digital assets, Yorkville America Equities—the asset manager behind a series of exchange-traded funds (ETFs) tied to U.S. President Donald Trump’s Truth Social brand—has filed registration documents with the U.S. Securities and Exchange Commission (SEC) for two new cryptocurrency ETFs. This latest filing marks a significant expansion of the firm’s push into the crypto market, signaling its intent to capitalize on the growing appetite for digital asset investment products.

According to the SEC filing submitted on Friday, Yorkville is seeking approval for the Truth Social Bitcoin and Ether ETF, which would provide investors with exposure to the two largest cryptocurrencies by market capitalization. The filing also includes a second product, the Truth Social Cronos Yield Maximizer ETF, which would invest in and stake CRO, the native token of Crypto.com’s Cronos blockchain. This second ETF is particularly noteworthy for its inclusion of staking rewards, a feature that could position it as a yield-generating product in a space still largely dominated by passive spot ETFs.

If approved, both funds would be launched in partnership with Crypto.com, which is expected to serve as the digital asset custodian, liquidity provider, and staking services provider for the new funds. The Cronos-focused ETF, in particular, could appeal to investors seeking to earn passive income through staking, a process that involves helping to secure proof-of-stake networks like Cronos. This innovative approach could set the fund apart in a crowded market of crypto investment products.

The filings come as part of a broader strategy by Yorkville to leverage the Truth Social brand in the financial markets. The company first signaled its crypto ambitions in June 2025, when it filed an S-1 registration statement for a spot Bitcoin ETF under the same brand. This was followed by a Blue Chip Digital Asset ETF filing in July 2025, targeting a basket of large-cap altcoins. However, neither product has yet launched, leaving investors and industry watchers eager to see how these new filings will progress.

The political implications of these filings cannot be ignored. President Trump, a primary owner of Trump Media & Technology Group, which in turn owns Truth Social, has faced scrutiny over his personal business ties to the crypto sector. This relationship is currently among the primary sticking points for advancing the U.S. Senate’s Digital Asset Market Clarity Act, which aims to govern the oversight of U.S. crypto markets. Critics argue that Trump’s involvement in the crypto space could create conflicts of interest, while supporters see it as a sign of the industry’s growing legitimacy.

The Truth Social Bitcoin and Ether ETF, if approved, would join a growing list of crypto-focused ETFs that have gained traction in recent years. These products offer investors a way to gain exposure to digital assets without the complexities of directly buying and storing cryptocurrencies. The inclusion of staking rewards in the Cronos Yield Maximizer ETF could further differentiate it from other offerings, potentially attracting yield-seeking investors.

Crypto.com’s involvement in the project adds another layer of credibility to the filings. As one of the largest and most well-known cryptocurrency exchanges in the world, Crypto.com brings significant expertise in digital asset custody, liquidity provision, and staking services. Its partnership with Yorkville could help address some of the regulatory and operational challenges associated with launching crypto ETFs.

The filings also highlight the growing intersection of politics and finance in the crypto space. The use of the Truth Social brand in these ETFs underscores the influence of political figures in shaping the narrative around digital assets. Whether this strategy will resonate with investors remains to be seen, but it undoubtedly adds a unique dimension to the evolving landscape of crypto investment products.

As the SEC reviews the filings, the crypto community will be watching closely to see if these ETFs receive the green light. If approved, they could pave the way for more politically branded crypto products, further blurring the lines between politics, finance, and technology. For now, Yorkville’s filings represent a bold step into the digital asset market, one that could have far-reaching implications for the future of crypto investing.

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