Apple’s M5 MacBook Pro with 24GB RAM Hits Record-Low Price of $1,499 in Limited-Time Deal

Apple’s latest M5 MacBook Pro has just delivered the most compelling value proposition yet for creative professionals and power users, with the 24GB RAM configuration now available at its lowest price ever—$1,499, representing a substantial $300 discount off the original MSRP. This unprecedented pricing comes at a crucial moment when memory costs are projected to climb significantly throughout 2026, making this deal particularly time-sensitive for those planning their technology investments.

The 14-inch M5 MacBook Pro with 24GB unified memory represents a sweet spot in Apple’s current laptop lineup. This configuration strikes an ideal balance between performance capability and affordability, offering users the headroom needed for demanding workflows without venturing into the premium pricing territory of higher-end configurations. The $1,499 price point effectively positions this model as a mid-range powerhouse that can handle everything from intensive photo and video editing to complex software development and data analysis tasks.

What makes this deal particularly noteworthy is that it matches the absolute lowest price ever recorded for this specific configuration. AppleInsider’s tracking data reveals this represents the most aggressive discounting Apple has ever allowed on the M5 MacBook Pro with 24GB RAM, suggesting either a strategic move to clear inventory ahead of potential updates or a competitive response to market pressures.

Beyond the headline 24GB configuration, B&H Photo Video is offering an even broader selection of M5 MacBook Pro models at $300 off their standard prices. The retailer has discounted numerous 32GB RAM variants, providing options for users who need maximum memory capacity for the most demanding professional applications. These higher-memory configurations typically cater to video professionals working with 4K and 8K footage, 3D rendering artists, and developers running multiple virtual machines or containerized applications simultaneously.

The M5 chip itself continues to impress with its balance of performance and efficiency. Built on Apple’s advanced silicon architecture, the M5 delivers substantial improvements over previous generations in both single-threaded and multi-threaded workloads. The chip’s unified memory architecture allows for seamless data sharing between the CPU, GPU, and Neural Engine, eliminating the bottlenecks that plague traditional discrete memory systems.

For creative professionals, this configuration offers particular advantages. The 24GB memory capacity provides ample space for running professional applications like Final Cut Pro, Logic Pro, and Adobe Creative Cloud suites with multiple large files open simultaneously. Video editors can work with multiple high-resolution streams, while photographers can process extensive RAW libraries without hitting memory constraints. The efficiency of Apple’s unified memory system means that 24GB on an M5 MacBook Pro often performs comparably to 32GB or even 64GB on traditional laptop architectures.

The timing of this discount is especially significant given the memory market outlook for 2026. Industry analysts predict substantial price increases for RAM modules throughout the coming year, driven by supply chain constraints and increased demand from AI and data center applications. This makes the current $1,499 price point not just a good deal, but potentially the best opportunity for the foreseeable future to acquire a high-memory MacBook Pro at this price level.

B&H Photo Video’s offer includes free expedited shipping and, in most states, no sales tax for customers outside New York and New Jersey. The retailer is an authorized Apple reseller, ensuring that all machines come with Apple’s standard one-year limited warranty and eligibility for AppleCare+ coverage. The devices are brand new, factory-sealed units with the full manufacturer’s warranty intact.

The 14-inch form factor continues to be the Goldilocks option for many users—large enough to provide a comfortable workspace for productivity tasks while remaining portable enough for mobile professionals. The Liquid Retina XDR display with mini-LED technology delivers exceptional brightness and contrast, making it ideal for color-critical work. The inclusion of MagSafe charging, a comprehensive port selection including HDMI and SD card slots, and the acclaimed Magic Keyboard with Touch ID further enhances the machine’s versatility.

For users considering this purchase, the 24GB configuration offers a compelling argument over the base 16GB model. While 16GB may suffice for general productivity and light creative work, the $200 premium to upgrade to 24GB represents excellent value given the difficulty and expense of upgrading memory in Apple Silicon devices after purchase. The additional 8GB of unified memory provides meaningful headroom for future-proofing, ensuring the machine remains capable as software requirements evolve over the typical 5-7 year lifespan of a professional MacBook Pro.

The $300 discount on 32GB models opens up even more possibilities for power users. These configurations are particularly well-suited for professionals working with extremely large datasets, complex 3D scenes, or running multiple resource-intensive virtual environments. The price reduction makes these high-end configurations more accessible to a broader range of professionals who previously might have considered them out of reach.

This deal represents one of the most significant opportunities to acquire Apple’s latest professional laptop technology at a reduced price point. Given Apple’s typical pricing strategy and the projected memory cost increases, it’s unlikely that consumers will see prices this attractive again in the near future. The combination of cutting-edge M5 performance, generous memory configurations, and substantial savings creates a compelling proposition for anyone in the market for a new professional-grade laptop.

The sale is available while supplies last, and given the attractiveness of the pricing, inventory may move quickly. Potential buyers should act promptly if they wish to take advantage of these record-low prices on Apple’s M5 MacBook Pro lineup.

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